Brief: Graphic identity and design for «De Aquí a Lima» (From Here to Lima) a photography exhibition at the headquarters of the Instituto Cervantes Madrid.
A project by Fundación Perú España, in collaboration with the Instituto Cervantes, presented on Thursday 5 June 2014, the exhibition «De Aquí a Lima» (From Here to Lima), represents the view of four Peruvian photography collectives about the current Peru. Colectivo MR, Supay Fotos, Versus Photo, and Morgana Vargas llosa, David Tórtora and Jaime Travezan.
A project by Fundación Perú España, in collaboration with the Instituto Cervantes, presented on Thursday 5 June 2014, the exhibition «De Aquí a Lima» (From Here to Lima), represents the view of four Peruvian photography collectives about the current Peru. Colectivo MR, Supay Fotos, Versus Photo, and Morgana Vargas llosa, David Tórtora and Jaime Travezan.
Approach and solution: To represent the current Perú, we work in collaboration with artist Monky to create the posters and imitate the logotypes of Chicha and Cumbia bands for each photography collective
Colectivo MR as Agua Marina, Supay fotos as Shapis, Versus photo as Pintura Roja.
We also made a banner the same way it is used to advertise the Cumbia concerts nowadays.
Colectivo MR as Agua Marina, Supay fotos as Shapis, Versus photo as Pintura Roja.
We also made a banner the same way it is used to advertise the Cumbia concerts nowadays.
To represent the current Perú, we work in collaboration with artist Monky.
